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Power Mac Center opens their Service Center in Davao



The newly opened Power Mac Center Service Center at the 2/L Abreeza Mall in Davao is ready for all Apple device repairs.

Apple device owners in Davao and the rest of southern Philippines now have easier access to repair and maintenance services as premium reseller Power Mac Center opened its brand new service center in Abreeza Mall.

From a small in-store Service area, the newly opened Apple Authorized Service Provider (AASP), which covers approximately 130 square meters, can now accommodate more device repairs and provide better service offerings for customers’ convenience. It is located at the second level of Abreeza Mall and operates from Monday to Saturday, at 10 A.M. until cut-off time of 7:30 P.M.

“Power Mac Center is now on its 22nd year and we are more than grateful to our Davao clients for the patronage. The opening of a bigger and better service center at the Abreeza Mall reinforces the importance to us of our clients in the south,” Power Mac Center Marketing Director Joey Alvarez said.

Manned by Apple Certified Technicians fully equipped to offer fast, reliable, and efficient repairs, the Abreeza Mall branch is among Power Mac Center’s eight service centers − the largest network of Apple Authorized Service Providers throughout Metro Manila, Cebu, and Davao. Apart from diagnosis and repairs, the new service center also features various non-Apple products such as power banks, cables, and screen protectors for purchase.

Over the years, Power Mac Center has proven its reliability and expertise in servicing clients, having cemented its status as an Apple Premium Service Provider for 2016. Aside from the AASPs, its perpetually expanding network consists of 26 retail stores and two Apple Authorized Training Centers.

More information about its products and services may be obtained from any Power Mac Center branch or at www.powermaccenter.com.

Samsung Galaxy S7 edge will revolutionize professional photography


From Instagram to Exhibit Walls

The smartphone cameras nowadays are better than ever. In fact, it’s so good that it has practically rendered the standard point-and-shoots obsolete. Yes, that is a very impressive technological milestone but that hasn’t stopped tech giant Samsung from trying to raise the bar even further.

The existing trend when it comes to judging smartphone cameras has always been very 1-dimensional. Basically, people think the higher the megapixel count, the better the quality. It does not take into consideration the other factors that make for great cameras such as aperture, shutter speed and fast auto-focus, just to name a few.

Since almost all smartphone manufacturers think the same way, seeing a real difference when comparing camera quality can be quite difficult. However, Samsung is poised to stand out by putting its camera to the ultimate test – Can it replace a professional DSLR camera?

SAMSUNG GALAXY S7 EDGE | S7 PRESENTS: DARK BLUE


Yes, it sounds extremely ambitious to say a smartphone could ever compete with a DSLR but that’s exactly what Samsung was able to do in its one-night photo gallery called “Dark Blue” at the Green Sun last Friday, May 13.

The gallery was divided into 2 exhibits placed on opposite sides of the room. The first was called Own The Night, a low-light, neon-themed shoot by BJ Pascual with Georgina Wilson-Burnand as the muse.

Taking a cue from the low-light feature it showcased, the exhibit was barely lit, making the high-fashion and colorful shots of Georgina really stand out. The second exhibit, Into The Blue, features an ethereal underwater shoot by Mark Nicdao with the beautiful Solenn Heussaff. The area was beautifully accented with a soft, blue light, creating a somewhat underwater feel.



REVOLUTIONIZING PROFESSIONAL PHOTOGRAPHY

More than just unveiling a photo gallery, there was a bigger, more impressive story behind each of the images. Samsung commissioned two of the country’s top fashion photographers, BJ Pascual and Mark Nicdao, to push the phone to its limits by mounting photoshoots, one in low-light and one underwater, using just the Galaxy S7 edge.

Even if the photographers and muses were absolutely excited by the concept of full shoots using just a phone, this definitely didn’t come without skepticism.

“I was both hesitant and thrilled when I was first offered the project,” said Mark. “First, I haven’t done an underwater shoot, and second, I’ve never done a fashion shoot with just a smartphone. Combining the both was a real challenge.”

Even Solenn, who is no stranger to underwater shoots and a long-time Samsung loyalist, had her doubts. “I’m a water baby and so I was super excited upon hearing the concept. I’ve done an underwater shoot before but with just a smartphone? I honestly thought people would just take behind the scenes with it, I did not expect the Samsung Galaxy S7 edge to be used as the main camera for campaign materials because you’d always need the specs to be really high for these things,” says Solenn.

While most professionals would balk at the idea of a mobile phone replacing DSLRs, BJ Pascual and Mark Nicdao dared to go beyond all the conventional notions of their field, breaking barriers in the process.

“There’s a lot you can do with a camera phone, given the right conditions, combined with a great eye, an understanding of the basics, and knowing how to frame an image,” asserts BJ Pascual. “But I have to be honest that I was really skeptical at first because I’ve never done a professional shoot before with just a smartphone and what added to my hesitation was that the set-up had to be dark and photos can get really grainy. But I’m really happy I took on this project. It’s a source of pride for a first-time feat.”

Mark Nicdao was similarly impressed by the phone, saying, “There’s this unprecedented shift that’s happening in photography that’s driven by more people having access to the tools that allow them to find their voice. If smartphone brands, such as Samsung are able to help them find their passion and tap into their talent, it’s at least worth putting their claim to the test.”

RETHINKING WHAT A PHONE CAN DO

As the photographers and models saw the shots they were able to take using the Galaxy S7 edge, all the initial hesitation they felt quickly dissipated, turning into pure amazement and disbelief.

“Thanks to the Samsung Galaxy S7 edge, I think it’s about time that we take smartphone cameras seriously,” says BJ Pascual as he and Mark pour over the quality and sharpness of the images.

“It’s a very different process since it was faster and simpler,” Georgina narrates. “But more importantly, I think it gives skeptics, like some of our friends, a chance to see that Samsung knows what they’re talking about.”

“It’s not something you’d consider doing with a smartphone and so I’d consider this stunt as revolutionary for Samsung, and I’m just proud to be part of it,” says Solenn.

With this awe-inspiring stunt, the Samsung Galaxy S7 edge has delivered on its claim that it would make us rethink what a phone can do.

“Quality is important, but so is enthusiasm to explore new things. This was certainly a daring move and a new experience for us, but it just highlights how technology can really be a game changer. Capturing a great picture using a smartphone is no less rewarding than if you had taken it using a DSLR,” states Chad Sotelo, Corporate Marketing Head of Samsung Electronics Philippines Corporation.

LaCie Launches Their Next Generation Porsche Design Drives and New Rugged RAID In the Philippines


Today, LaCie, the premium brand from Seagate Technology plc (NASDAQ: STX), announced the availability of a new line of LaCie® Porsche Design Drives and LaCie® Rugged™ mobile drives in the Philippines. These new products were first showcased at Power Mac Center located at Power Plant Mall.

LACIE PORSCHE DESIGN DRIVES


Housed in sleek all-aluminum enclosures that reflect the signature Porsche Design style, the new Mobile and Desktop Drives feature forward-thinking USB-C connectivity for next generation computers like the latest MacBook®.

Its new USB-C connector makes the drive incredibly easy to connect, since both ends of the cable are identical and the connector is reversible. The drives also deliver fast transfer speeds, so users can drag and drop files and perform backups quickly. Plus, they are compatible with standard USB 3.0 (Type-A) ports thanks to the included adapter cable.

By harnessing the power of USB 3.1, the LaCie Porsche Design Desktop Drive will charge a compatible laptop’s battery* when the drive’s power supply is connected to the wall outlet. Via a single USB-C cable, users can power their notebook and access their drive at the same time.

Both the Mobile and Desktop Drives feature all-aluminum enclosures to make the products lightweight yet sturdy, while forming the distinctly Porsche Design modern and elegant style. Beyond aesthetics, the solid aluminum enclosure is also scratch resistant, protects the hard drive mechanics and dissipates heat for optimal performance.

LACIE RUGGED DRIVES

With its durability, performance and data security, the LaCie Rugged family, design by Neil Poulton, has been the preferred all-terrain storage by creative professionals on the go.

LaCie Rugged RAID offers twice the speed and capacity of a standard mobile hard drive**. It is also the only product in its class to feature hardware RAID 0 and 1, which lets professionals optimize the product for speed or data security according to their workflow.

LaCie Rugged RAID features Thunderbolt and USB 3.0 along with two internal hard drives that are preconfigured in hardware RAID 0 for sustained performance of up to 240 MB/s. With this speed, users can transfer 64 GB of content in less than five minutes, and even start to edit photos in the field with Adobe Lightroom. This time savings is key for field-based professionals who collect and move tons of data onto external storage.

When choosing RAID 1 (mirrored mode), the data is duplicated across the two drives. So, even if a single drive fails in the field, the data remains accessible from the other drive. This is especially helpful to on-the-go professionals with limited laptop capacity.

With 4TB capacity, the LaCie Rugged can store the equivalent of sixty 64 GB memory cards. This allows professionals to carry fewer drives while acquiring more photos, footage, and other types of content in the field.

LaCie Rugged RAID is tested to withstand drops of up to 1.5 meters (5 feet) and being run over by a 1-ton car. With its cap in place, the LaCie Rugged is IP 54-rated for superior resistance to dust and water splashing – even during operation. It also includes LaCie Private-Public software, which lets users password-protect the entire drive or only certain volumes with AES 256-bit encryption.

The LaCie Rugged Triple Hard Disk provides speeds of USB 3.0 and FireWire 800, with superior durability that users have come to expect. It offers universal connectivity as it is fully backward compatible with FireWire 400 and USB 2.0.

These new LaCie products were first showcased by Power Mac Center, a LaCie Partner. With the added Rugged mobile drives, Power Mac Center is the first in the country to offer the complete range of the LaCie Rugged family.

“We are excited to introduce new LaCie storage drives in Philippines,” said Tim Bucher, vice president for Seagate’s Consumer Group. “We are committed to bring the best-in-class storage solutions that merge sleek

designs and latest technologies, providing users with complete peace of mind that their precious data is protected.

AVAILABILITY

The LaCie Rugged RAID, LaCie Rugged Triple and LaCie Porsche Design Drives will be available this June 2016 at select Power Mac Center stores and LaCie Resellers.

The LaCie Porsche Design Mobile Drive will be available in 1TB, 2TB and 4TB capacities starting at PHP 6,990, whereas the LaCie Porsche Design Desktop Drive comes in 4TB, 5TB and 8TB capacities starting at PHP12,490.

The LaCie Rugged RAID comes in 4TB at PHP 24,999. The LaCie Rugged Triple drive is at PHP 8,899 (1TB) and PHP 12,999 (2TB).

Samsung Officially Released the Samsung Galaxy A7 and Samsung Galaxy A5 2016 Series


When choosing a smartphone, aesthetics play as much value as features. It should be able to do all the things you would expect a smartphone to do while looking good on the job—and even better if you can get it at a great price.

The first brand that comes to mind? Samsung—specifically their Galaxy A Series, where everything you love about their flagship smartphones are translated into a more accessible but equally stylish and powerful device that rises above its competitors. Earlier this year, the Galaxy A5 (2016) was introduced, and now the latest addition to this line—the 2016 Galaxy A7 .


Absolutely Sleek

Samsung is no stranger to design innovation. The brand is known to rise above in design aesthetics, and their capability of building that design around a powerful and highly capable device. It’s not surprising therefore that this continues to demonstrate itself in the Galaxy A Series.

Taking design cues from Samsung’s flagship line, the Galaxy A Series (2016) adds style to your life with an all new sleek, metal and glass design that showcases a youthful and premium vibe.

The slim design fits comfortably and perfectly borders the Galaxy A7’s FHD 5.5-inch Super AMOLED display, while the Galaxy A5 has a slightly smaller 5.2-inch screen.

Complementing the luxurious feel of the smartphones is the confidence that the Galaxy A Series’ sturdy build can easily keep up and even rise above with the fast-paced lifestyles of its users. The screen is made of durable Gorilla Glass 4, so no need to worry about nicks and scratches.

Absolutely Powerful

What use is a great looking smartphone—which you have to carry around and use everyday—if it’s not good enough to keep up with your needs? This goes beyond basic communication capabilities, because while it is important, your smartphone should help you rise above every situation.

The smartphone market is so competitive that brands would do anything to capture the market’s attention. Why anyone would want a smartphone with limited screen size, lower resolution, and poor quality camera, no one would know. But with Samsung’s Galaxy A Series, there’s no need to compromise to subpar features and inferior hardware.

For starters, the camera has a Quick Launch feature that allows you to turn it on in just 0.7 seconds so you can capture moments as they happen. Easily take clear and crisp photos with a 13MP rear and 5MP front camera, F1.9 lens and Optical Image Stabilization. So whether you’re shooting in low light, taking a panoramic shot, or just want to snap a quick Selfie, the Galaxy A Series will make sure your photos rise above.

The Galaxy A Series (2016) is powered b an Octa Core 1.6GHz processor for topnotch performance. For added security, both models have the fingerprint scanner so you can unlock your device by just a touch of a fingertip. It is also LTE Cat6 for fast downloading and uploading of high-quality videos and files. For those who have a lot of friends and a lot of content, the Galaxy A Series is Dual SIM hybrid with an expandable memory of up to 128GB so you don’t need to worry about not having enough memory space.

And to make the most out of all these features, Samsung made sure that both devices come with equally powerful fast-charging batteries, which goes from 0 to 100% in just 110 minutes. The Galaxy A7 and the Galaxy A5 are backed with 3,300mAH and 2,900mAh batteries respectively, allowing for extended, heavy usage. The Galaxy A Series (2016) will surely help you rise above your tasks with its powerful and highly efficient performance.

Rise Above With The Galaxy A Series

All in all, the new Galaxy A Series (2016), whether it’s the Galaxy A5 or the Galaxy A7, offer powerful and essential smartphone options that rise above compromise when it comes to quality, functionality, and design. The Galaxy A5 (2016) is now available at Samsung Experience Stores while the Galaxy A7 (2016) will be available starting April 29, 2016.

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